Thursday, 7 April 2011

Evaluation Question4&5: Which kind of media institute will distribute your media product and why ? How will you attract and address your target audience ?


Example of a student film which was distributed through the internet:




These student our one of many, which decided to distribute their thriller through youtube. There number of hits are continuing to increase and feedback is also being uploaded daily. By distributing work on youtube, opportunities are opened as you can be entered in competitions associated with film making on youtube also it is a learning process and its a method of distributions professional companies have started to use globally.




Evaluation - Question 6: Audience Feedback (Part Two)

After watching our thriller opening at the cinema screening, we asked some of the audience members for feedback:




Most of the people we interviewed were students from our college (aged 16-18), which meant they are not part of our target audience (ages 28-45). We also asked our teacher for feedback (seen at 0:42 - 1:25), as he is inside this age range and more likely to be part of our target audience for this type of film.


We also asked for feedback on our thriller on the social networking site Facebook, where it received generally very positive comments.


 







Almost everyone we asked said they enjoyed the film, and some even said it made them feel some of the emotions that thrillers are supposed to make the audience feel (tense, confused, surprised), despite the fact that most of those people were not our intended target audience.

Evaluation - Question 6: Audience Feedback (part 3)

Audience feedback after watching our opening on the Big Screen!




After we watched all the thriller openings at the cinema, I got feedback from some of the audience to see what they thought.




















Evaluation - Questions 4 & 5: Media Institutions - Distribution and Promotion

Our thriller will be distributed CANDI studios, which is a low-budget independent distribution company. G26 Productions is a production company set up by ourselves for the purposes of creating this thriller.


There will be a one-off cinema screening of our thriller opening at a local cinema (The Screen On The Green - Islington) which will be attended by around 130 students and teachers from City & Islington College. After this, we will collect some audience feedback from the people who attended.
The Screen On The Green
CANDI Studios will also release 200 copies of our thriller on DVD, in addition to uploading it onto the video websites Vimeo and Youtube as a form of online distribution.


Myself and the other group members have also linked/uploaded our thriller opening to the social networking site Facebook, where it can be seen by all of our ‘friends’ on the site (totalling around 1000 people). We will also hold small private screenings of our thriller for close friends & family.


As the images on the right show, after the Youtube video was linked on Facebook it gained around 20 views in a few hours.





















Here is a link to our thriller opening on Youtube:



Here is an example of an AS Media Thriller opening which has gained over 100,000 views on Youtube since 2007 when it was uploaded. This shows that it is possible for a low-budget student film to reach a very wide audience via the Internet.


Wednesday, 6 April 2011

Evaluation Question3: Who would be the audience for our media product.


Throughout the research process, we looked at target audience and discovered the majority of those who watch thrillers are male, yet we decided we never wanted to be bias and attract just one type of audience, therefore we included different sex characters, men and women can both identify with. We wanted to make our audience broad, but we also thought about what kind of characters would make up the majority of 'Victims' audience.

The title of our film being called 'Victim' and the genre Psychological Thriller, appeals mostly to a male in the age range 20-40. We considered the connotations of victim, yet we wanted to add a twist, we included a female character, which appeals to both genders, also the fact it's psychological and has violence in appeals mainly to men from their 20's upwards.

Name: Tom
Age: 36
Occupation: Technician
Hobbies: football, pub quiz's, golf, sudoku, travelling.

This is our typical audience, a man who is intellectual, who enjoys using his brain, and is amused by action/horrors/thrillers. His ideal film would include all these combined, therefore our thriller would be perfect movie choice for him. He usually watches films, which leave him thinking, a film which is a conversation starter, he is most likely to watch films with his work colleagues and friends.






 

Things Tom owns:












Evaluation - Question 7: Technologies We Used

I created this video presentation using iMovie showing the different technologies we have used during the course of this project



Evaluation Question2: How does your media product represent particular social group?

Representation is shown through different factors, such as costume, make up, lighting and even camera shots, for example an angle which aims down at a character can symbolise how their character is weak, whilst making our psychological thriller opening we wanted to give the audience the impression that the actually murderer is the victim, therefor through the use of camera shots and mis en scene we done so.  'Victim' Opening title sequence challenges the conventional representation of a victim, and confuses the audience at the beginning. 

Victim:



The Mis en scene in this footage shows, a man laying in the middle of no where, looking rough with blood stains on his shirt and a confused facial expression. The Mis en scene suggest he is vulnerable, and has been hurt. The angel of the camera is looking down on him, which represents weakness, like someone has been looking down on him. Our representation of the murderer in the opening challenges the typical masculine murderer, which would be in control, organised, butch and possible in disguised, the fact the character doesn't represent the typical victim confuses the audience when his real identity is revealed and he is in fact the murderer.

Representation of a typical victim: Covered in blood, shown to be powerless usually is a women.
Here we use the typical representation of a victim, we choose to have a women as the victim character, as they tend to be more vulnerable, the audience can identify this character is the victim, as her body is limp, and she's also smothered in blood, the make up gives the impression she has been harmed.



Representation of murderers:
Clothes are dark.
The body is well covered
Face is hidden. 
Gloves.
Mis en scene, usually discrete shots, revealing little to keep audience in suspense, dark lighting, angles which make them dominate e.g. 
low angle shots looking up. 




        

In the flash backs, we made the characters role more obvious, we dressed the character in clothes which portray a murderer or someone with a hidden agenda. The face is covered with a balaclava, and he is head to toe in black. Props also add to how the character is represented, a shot with the character with a knife is show, therefore the character can identify the character is shady. The character wears gloves, this can be linked to other films wear gloves are used to protect identity.

In our opening we consider the importance of representation, as the audience identify and initially judge the character based on their costume and mis en scene. We used mis en scene and camera angles, to represent our murderer first of all as a victim, this is what makes our opening an psychological thriller, from the start, instantly our audience realise they have to be cunning throughout the rest of the film, once the actually victim is revealed.




Inspiration for our characters: The lead character in 'Momento' we used as our inspiration for our main character, as he looks like an average man, this makes the audience not suspect he has hidden secrets, we wanted to do this in our one, therefore we dressed him up like an average working man, yet made him look like a victim with blood. 


For the flashbacks we used our own sterotype of a villain to produce the costume for our character, yet we looked at some horrors like 'Jason' and saw he had his face covered therefore, we thought it be smart to keep our character fully covered in the flashbacks which creates more suspense.